Services, products and the institutional structure of production

Araujo, L M and Spring, M (2006) Services, products and the institutional structure of production. Industrial Marketing Management, 35 (7). pp. 797-805. ISSN 0019-8501

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Abstract

This paper revisits the product–service distinction from an institutional perspective. Much of the literature in marketing and management has focused on the intrinsic characteristics of services with a view to derive implications for the management of service-based firms. Our key argument is that the quest for foundational differences between products and services is misguided. What counts as a product or a service is dependent on the nature of producer–user interactions and the institutional structure of production rather than on any essentialist feature of products or services. Furthermore, we develop the argument that services play an increasingly important role in manufacturing firms and we explore the reasons that underpin this trend.

Item Type:
Journal Article
Journal or Publication Title:
Industrial Marketing Management
Uncontrolled Keywords:
/dk/atira/pure/subjectarea/aacsb/disciplinebasedresearch
Subjects:
ID Code:
44460
Deposited By:
Deposited On:
11 Jul 2011 18:16
Refereed?:
Yes
Published?:
Published
Last Modified:
24 Mar 2020 02:39