Periphery? What periphery? Marketing to a state of mind

Anderson, A R and Jack, S L and McAuley, A (2001) Periphery? What periphery? Marketing to a state of mind. Irish Marketing Review, 14 (1). pp. 26-34.

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Item Type:
Journal Article
Journal or Publication Title:
Irish Marketing Review
Uncontrolled Keywords:
/dk/atira/pure/subjectarea/aacsb/disciplinebasedresearch
Subjects:
ID Code:
44405
Deposited By:
Deposited On:
11 Jul 2011 18:15
Refereed?:
Yes
Published?:
Published
Last Modified:
13 May 2020 01:32