Hogg, M K and Cox, A J and Keeling, K A (2000) The impact of self-monitoring on image congruence and product/brand evaluation. European Journal of Marketing, 34 (5/6). pp. 641-666. ISSN 0309-0566
Full text not available from this repository.Item Type:
Journal Article
Journal or Publication Title:
European Journal of Marketing
Uncontrolled Keywords:
/dk/atira/pure/subjectarea/asjc/1400/1406
Subjects:
?? marketingdiscipline-based research ??
Departments:
ID Code:
43921
Deposited By:
Deposited On:
11 Jul 2011 18:07
Refereed?:
Yes
Published?:
Published
Last Modified:
15 Jul 2024 11:51