Franchise relationship quality: micro-economic explanations

Hopkinson, G C and Hogarth-Scott, S (1999) Franchise relationship quality: micro-economic explanations. European Journal of Marketing, 33 (9). pp. 827-843. ISSN 0309-0566

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Item Type: Journal Article
Journal or Publication Title: European Journal of Marketing
Uncontrolled Keywords: /dk/atira/pure/subjectarea/aacsb/disciplinebasedresearch
Departments: Lancaster University Management School > Marketing
ID Code: 43778
Deposited By: ep_importer_pure
Deposited On: 11 Jul 2011 18:04
Refereed?: Yes
Published?: Published
Last Modified: 05 Feb 2020 01:11

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