Dislikes, distastes and the undesired self: conceptualising and exploring the role of the undesired end state in consumer experience

Hogg, M K and Banister, E N (2001) Dislikes, distastes and the undesired self: conceptualising and exploring the role of the undesired end state in consumer experience. Journal of Marketing Management, 17 (1-2). pp. 73-104. ISSN 0267-257X

Full text not available from this repository.

Item Type:

Journal Article

Journal or Publication Title:

Journal of Marketing Management

Uncontrolled Keywords:

/dk/atira/pure/subjectarea/asjc/1400/1408

Subjects:

?? strategy and managementmarketingdiscipline-based research ??

Departments:

Lancaster University Management School > Marketing

ID Code:

43772

Deposited By:

ep_importer_pure

Deposited On:

11 Jul 2011 18:04

Refereed?:

Yes

Published?:

Published

Last Modified:

15 Jul 2024 11:50

URI:

https://eprints.lancs.ac.uk/id/eprint/43772