Evaluating the impact of B2B e-commerce: a contingent approach

Easton, G and Araujo, L M (2003) Evaluating the impact of B2B e-commerce: a contingent approach. Industrial Marketing Management, 32 (5). pp. 431-439. ISSN 0019-8501

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Item Type:
Journal Article
Journal or Publication Title:
Industrial Marketing Management
Uncontrolled Keywords:
/dk/atira/pure/subjectarea/aacsb/disciplinebasedresearch
Subjects:
ID Code:
43716
Deposited By:
Deposited On:
11 Jul 2011 18:03
Refereed?:
Yes
Published?:
Published
Last Modified:
15 Jan 2020 07:21