Management research and literary criticism

Easton, G and Araujo, L M (1997) Management research and literary criticism. British Journal of Management, 8 (1). pp. 99-106. ISSN 1045-3172

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Abstract

This paper is concerned with analysing the role of rhetoric and literary criticism in research and scholarship. It is argued that critical debate and dialogue are the hub of the process of research and scholarship and that social science and literature have more in common than is normally recognized. Most of these debates are carried out in writing and involve elaborate writing and reading of texts – or literature as we prefer to call it. We argue the case that management researchers may have something to learn from literary criticism. A model of literary criticism comprising four different modes of criticism – mimetic, expressive, pragmatic and objective – is described and the implications for management research are suggested. The paper concludes with a number of reflections on what can be gained from this type of analysis and on the role of reflexivity in the research process.

Item Type:
Journal Article
Journal or Publication Title:
British Journal of Management
Uncontrolled Keywords:
/dk/atira/pure/core/keywords/marketing
Subjects:
?? marketinggeneral business,management and accountingstrategy and managementmanagement of technology and innovationbusiness, management and accounting(all)hf commercediscipline-based research ??
ID Code:
43445
Deposited By:
Deposited On:
11 Jul 2011 17:59
Refereed?:
Yes
Published?:
Published
Last Modified:
16 Jul 2024 08:48