Marketing today

Owusu-Barnaby, Ayesha and Galindo, Anna and Patel, Michelle and Hughes, Dr. Gareth and Burvill, Dr. Samantha and Licsandru, Dr. Tana and Pressly, Jimmy and Fleming, Will and Brew-Riverson, Dr. Irene and Srisaracam, Dr. Nattida and Thomson, Jennifer (2022) Marketing today. In: Principles of Marketing :. Pearson Education, London. ISBN 9781292296159

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Abstract

Revel® for Principles of Marketing, is a comprehensive demonstration of a range of themes from theory to practice, assisting your teaching around the essential concepts of the field. This fully digital edition is a modern, interactive learning resource analogous to the character of this dynamic and diverse discipline, valuing a fresh, practical approach to teaching marketing concepts. The array of engaging interactive features of this Revel will support your teaching in a digital learning environment and challenge your students to think like a marketer.

Item Type:
Contribution in Book/Report/Proceedings
Uncontrolled Keywords:
Research Output Funding/no_not_funded
Subjects:
?? no - not funded ??
ID Code:
191597
Deposited By:
Deposited On:
25 Apr 2023 11:00
Refereed?:
No
Published?:
Published
Last Modified:
16 Jul 2024 05:18