The Impact of Networking With Knowledge-Intensive Professional Service Firms on Speed to Market and Product Innovativeness

Soetanto, Danny and Demir, Robert (2023) The Impact of Networking With Knowledge-Intensive Professional Service Firms on Speed to Market and Product Innovativeness. IEEE Transactions on Engineering Management. ISSN 0018-9391

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Abstract

During the new product development (NPD) process, exploitation and exploration are important, especially for small manufacturing firms (SMFs). However, limited resources and a lack of internal knowledge capacity have forced SMFs to work with knowledge-intensive professional service firms (KIPSFs). This article investigates the impact of SMFs’ networks with KIPSFs on the performance of NPD. Using data from 164 SMFs in the northwest of England, this article reveals a linear relationship between firm's product innovativeness and its network with KIPSFs for exploitation, and a curvilinear relationship between firm's speed to market and its network with KIPSFs for exploration. A curvilinear relationship was also found between networks with KIPSFs for ambidexterity and firm's product innovativeness and speed to market. These results lead to several practical implications for networking strategy as each network supports different innovation activities and produces different outcomes.

Item Type:
Journal Article
Journal or Publication Title:
IEEE Transactions on Engineering Management
Additional Information:
©2023 IEEE. Personal use of this material is permitted. However, permission to reprint/republish this material for advertising or promotional purposes or for creating new collective works for resale or redistribution to servers or lists, or to reuse any copyrighted component of this work in other works must be obtained from the IEEE.
Uncontrolled Keywords:
Research Output Funding/no_not_funded
Subjects:
?? no - not fundednostrategy and managementelectrical and electronic engineering ??
ID Code:
186545
Deposited By:
Deposited On:
13 Feb 2023 16:45
Refereed?:
Yes
Published?:
Published
Last Modified:
01 Jan 2024 00:23