Encounters with Western media theory

Keightley, Emily and Li, Eva Cheuk-Yin and Natale, Simone and Punathambekar, Aswin (2023) Encounters with Western media theory. Media, Culture and Society, 45 (2). pp. 406-412. ISSN 0163-4437

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Abstract

Beginning in 2020, the Crosscurrents section of this journal featured 10 provocative essays on the theme of “Encounters in Western Media Theory.” These essays stemmed from scholars’ engagements with various canonical texts in media, cultural, and communication studies that took the Anglophone Global North as a taken-for-granted site for making sweeping theoretical claims. In this editorial, we reflect on the critiques and arguments that scholars have developed to move past debates about “internationalizing” and “de-westernizing” the field of media, communication, and cultural studies. Taken together, the essays published in this themed section grapple with the shifting terrain of academic knowledge production and the potential for redefining practices of reading, citation, and teaching.