Market-based Strategies to Exploit TV Formats in BRIC Economies: The Case of Russia

Singh, S. (2011) Market-based Strategies to Exploit TV Formats in BRIC Economies: The Case of Russia. In: European Media Management Education Association’s Annual Conference, 2011-06-102011-06-11.

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Item Type:
Contribution to Conference (Paper)
Journal or Publication Title:
European Media Management Education Association’s Annual Conference
ID Code:
182333
Deposited By:
Deposited On:
05 Jan 2023 09:30
Refereed?:
Yes
Published?:
Published
Last Modified:
05 Jan 2023 09:30