Bricolage in circular entrepreneurship:A means for resource mobilisation in institutional voids

Do, Quynh (2022) Bricolage in circular entrepreneurship:A means for resource mobilisation in institutional voids. In: EurOMA 2022, 2022-07-012022-07-06, Germany.

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Abstract

Entrepreneurship is a major conduit for the shift to a circular economy, an accelerated pathway towards sustainability. Yet, circular entrepreneurs are often confronted with numerous unfavourable conditions in prevailing linear environments. Drawing on four UK circular-born start-ups, this paper examines how successful circular entrepreneurs create and exploit the opportunities through a bricolage lens. The findings show how circular entrepreneurs who engage in technological innovation and social innovation embrace different bricolage logics and behaviours to reconceptualise, recombine and develop resources to deliver values. We argue for a more nuanced understanding of bricolage by extending it to novel circular entrepreneurial action.

Item Type:
Contribution to Conference (Paper)
Journal or Publication Title:
EurOMA 2022
Uncontrolled Keywords:
/dk/atira/pure/sustainabledevelopmentgoals/industry_innovation_and_infrastructure
Subjects:
ID Code:
176296
Deposited By:
Deposited On:
07 Dec 2022 15:15
Refereed?:
No
Published?:
Published
Last Modified:
07 Dec 2022 15:15