Disruptive Innovation Ecosystems:Reconceptualising Innovation Ecosystems

Nthubu, Badziili and Richards, Daniel and Cruickshank, Leon (2019) Disruptive Innovation Ecosystems:Reconceptualising Innovation Ecosystems. In: Conference Proceedings of the Academy for Design Innovation Management. Conference Proceedings of the Academy for Design Innovation Management, 2 (1). Academy for Design Innovation Management, London, pp. 629-644. ISBN 9781912769018

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Ecosystems are valuable in creating diverse and collaborative environments that enable businesses to innovate in ways that are much more difficult without them. However, business managers can be reluctant to participate in building ecosystems mainly due to lack of understanding. Specifically, businesses can be uncomfortable sharing resources, data, intellectual property and secrets with other ecosystem actors. Drawing on inter-disciplinary perspectives from literature, we use a ‘design focused ecosystem thinking' to propose a new type of Disruptive Innovation Ecosystem (DIE). Firstly, we discuss the significance of adopting innovation ecosystems to create shared value. Secondly, we conceptualize a new type of DIE and propose steps on how DIEs can be created and fostered. Finally, we discuss DIE roles in relation to Amazon, Apple, Uber, and Siemens ecosystem cases. This paper offers a new type of DIE design process which may be leveraged by businesses towards building sustainable innovation ecosystems.

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09 Jun 2021 18:15
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21 Nov 2022 17:26