Items where Department is "Marketing" and Year is 1998

Group by: Creators | Item Type | No Grouping
Number of items: 37.

Journal Article

Alexander, N S and Akehurst, G (1998) Introduction: the emergence of modern retailing. Business History, 40 (4). ISSN 0007-6791

Alexander, N S and Colgate, M (1998) Building relationships in retailing through financial services: insights and implications. International Journal of Customer Relationship Management, 1 (1). pp. 64-78.

Alexander, N S and Colgate, M (1998) The evolution of retailer, banker, and customer relationships: a conceptual framework. International Journal of Retail and Distribution Management, 26 (4). pp. 225-236.

Araujo, L M (1998) Knowing and learning as networking. Management Learning, 29 (3). pp. 317-336. ISSN 1350-5076

Araujo, L M and Brito, C (1998) Agency and constitutional ordering in interorganisational networks: a case study of the port wine sector. International Studies of Management and Organization, 27 (4). pp. 22-46. ISSN 0020-8825

Armstrong, H W and de Kervenoael, R F (1998) The economic development case for regional governance. The Yorkshire and Humberside Regional Research Observatory. pp. 3-5. ISSN 0961-5334

Auty, S G and Elliott, R (1998) Fashion involvement, self-monitoring and the meaning of brands. Journal of Product and Brand Management, 7 (2). pp. 109-123. ISSN 1061-0421

Colgate, M and Alexander, N S (1998) Bankers, retailers and their consumers: a relationship marketing perspective. International Journal of Bank Marketing, 16 (4). pp. 144-153.

Dodd, C and Kirkup, M H and Clarke, I M (1998) Camera observations of customer behaviour in fashion retailing: methodological propositions. International Journal of Retail and Distribution Management, 26 (8). pp. 311-317. ISSN 0959-0552

Hogg, M K (1998) Anti-Constellations: exploring the impact of negation on consumption. Journal of Marketing Management, 14 (1-3). pp. 133-158. ISSN 0267-257X

Jack, F R and Piacentini, M G and Schroder, M J A (1998) Perception and role of fruit in the workday diets of Scottish lorry drivers. Appetite, 30 (2). pp. 139-149. ISSN 1095-8304

Long, G and Angold, S J and Hogg, M K (1998) Data, privacy and relationship marketing: a conundrum. Journal of Database Marketing, 5 (3). pp. 231-244. ISSN 1350-2328

Long, G and Araujo, L M and Childs, S K and Easton, G (1998) Editorial. Lambda, Current Awareness Journal in Marketing, 7 (2).

Long, G and Hogg, M K and Davidson, D and Nuttall, J (1998) Marketing relationships and the internet: towards a framework. Journal of Database Marketing, 6 (2). pp. 105-126. ISSN 1350-2328

Meek, R and Meek, H D (1998) IT and marketing education: an assessment of its application to student learning. ACCOUNT, 10 (2). pp. 12-20.

Pressey, A D and Mathews, B P (1998) Relationship marketing and retailing: comfortable bedfellows? International Journal of Customer Relationship Management, 1 (1). pp. 39-53.

de Kervenoael, R F and Li, X and Armstrong, H W and Read, R A (1998) A comparison of the economic performance of the different micro-states and between micro-states and larger countries. World Development, 26 (4). pp. 639-56. ISSN 0305-750X

Contribution in Book/Report/Proceedings

Alexander, N S (1998) Introduction: the emergence of modern retailing, 1750-1950. In: The Emergence of Modern Retailing, 1750-1950. Routledge, London and New York, pp. 1-15. ISBN 9780714644813

Alexander, N S and Colgate, M (1998) Financial service provision within retail operations: an empirical study. In: 5th International Conference on Recent Advances in Retailing and Services Science (Italy) - 1998. unknown, N/A.

Alexander, N S and Myers, H (1998) The internationalisation process: the need for a conceptual synthesis. In: 5th International Conference on Recent Advances in Retailing and Services Science (Italy) - 1998. unknown, N/A.

Araujo, L M and Mouzas, S (1998) Manufacturer-retailer relationships in Germany. The institutionalisation of category management. In: Network Dynamics in International Marketing. Pergamon Press, New York, pp. 211-232. ISBN 0-080-43358-8

Auty, S G and Elliott, R (1998) Social identity and the meaning of fashion brands. In: European Advances in Consumer Research ( ) - 1998. Association for Consumer Research, Provo, pp. 1-10. ISBN 0-915552-39-6

Colgate, M and Alexander, N S (1998) Retailers and financial services: an international perspective. In: Australia and New Zealand Marketing Academy Conference (New Zealand) - 1998. unknown, N/A.

Davidson, D and Nuttall, J and Hogg, M K and Long, G (1998) Proceedings of the 1998 annual conferences of the Academy of Marketing. In: Academy of Marketing Annual Conference (Sheffield University) - 1998. unknown, N/A, pp. 628-629.

Eadie, D and MacFadyen, L and Piacentini, M G (1998) Using research to influence retailer policy concerning confectionery merchandising. In: 1st UK Health Promotion Research Conference (Edinburgh) - 1998. unknown, N/A.

Easton, G (1998) Case research as a methodology for industrial networks: a Realist apologia. In: Network Dynamics in International Marketing. Pergamon Press, New York, pp. 73-87. ISBN 0-080-43358-8

Easton, G and Harrison, D (1998) Temporally embedded case comparison in industrial network research. In: 14th Industrial Marketing and Purchasing Group Conference (Turku School of Economics, Turku, Finland ) - 1998. unknown, N/A, pp. 241-264.

Mason, K and Doyle, J (1998) Market orientation and vertical de-integration - the implications of network partnerships. In: Academy of Marketing Annual Conference (Sheffield University) - 1998. unknown, N/A, pp. 632-633.

Meek, H D and Meek, R (1998) The pedagogical context of computer assisted learning in marketing education: towards the development of a classification hierarchy. In: Academy of Marketing Annual Conference (Sheffield University) - 1998. unknown, N/A.

Mitchell, V W and Chung, S L and Hogg, M K (1998) Consumer behaviour and non-conventional healthcare choice. In: Advances in Consumer Research XXV, Association for Consumer Research, Provo, Utah - 1998. unknown, N/A, p. 79.

Mitchell, V W and Hogg, M K (1998) Perceived risk - issues of definition and measurement for consumer research. In: Advances in Consumer Research XXV, Association for Consumer Research, Provo, Utah - 1998. unknown, N/A, p. 79.

Piacentini, M G and Cristovan, E and Shaw, S (1998) 'Understanding the dynamic consumer' - new marketing, new relevance: evolution and innovation for the next generation. In: Academy of Marketing Annual Conference (University of Stirling ) - 1998. unknown, N/A.

Piacentini, M G and McFadyen, L and Eadie, D (1998) Social responsibility in retailing: myth or reality? In: Millenium European Business Ethics Network-UK Conference ( ) - 1998. unknown, N/A.

Tonks, D G (1998) Exploring the principles of market segmentation. In: The CIM Handbook of Strategic Marketing. Butterworth-Heinemann, Oxford, pp. 103-120. ISBN 0750626135

Tonks, D G (1998) Market segments for marketing students. In: Academy of Marketing Annual Conference (Sheffield University) - 1998. unknown, N/A, pp. 530-533.

Watts, G and Hamilton, E E (1998) Franchising: exploring the interface. In: Annual Conference of the Academy of Marketing (Sheffield Hallam University ) - 1998. unknown, N/A.

Book/Report/Proceedings

Alexander, N S and Akehurst, G (1998) The Emergence of Modern Retailing, 1750-1950. Routledge, London and New York. ISBN 9780714644813

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