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Taking Baudrillard to the fair:Exhibiting China in the world at Expo 2010

Nordin, Astrid (2012) Taking Baudrillard to the fair:Exhibiting China in the world at Expo 2010. Alternatives : Global, Local, Political, 37 (2). pp. 106-120. ISSN 0304-3754

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Abstract

Scholars have recently paid increasing attention to China’s “mega events” as a form of image management striving to influence future world order. In this article, the author examines China’s recent world fair, Expo 2010 Shanghai China, and argues that we need to move beyond the reading of mega events as simple representation and ideology and read it also as simulation and simulacra. Reading the Chinese world fair as a simulacrum of world order can provide different ways of relating “the West” to its “other country” China. The author examines this relation through asking what it means to be the fair: Where is the world fair? When is the world fair? Who is the world fair? Reading the world/fair as simulacrum disrupts the fair’s notions of inside and outside, now and then, subject and object to the point where these terms are no longer workable.

Item Type: Article
Journal or Publication Title: Alternatives : Global, Local, Political
Uncontrolled Keywords: World Fairs ; Expo 2010 ; China ; simulacra
Subjects: UNSPECIFIED
Departments: Faculty of Arts & Social Sciences > Politics & International Relations (Merged into PPR 2010-08-01)
ID Code: 60259
Deposited By: ep_importer_pure
Deposited On: 26 Nov 2012 09:47
Refereed?: Yes
Published?: Published
Last Modified: 26 Nov 2012 09:47
Identification Number:
URI: http://eprints.lancs.ac.uk/id/eprint/60259

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