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The impact of individual and collective reputation on wine prices:empirical evidence from the Mosel valley

Frick, Bernd and Simmons, Robert (2013) The impact of individual and collective reputation on wine prices:empirical evidence from the Mosel valley. Zeitschrift für Betriebswirtschaft, 83 (2). pp. 101-119. ISSN 0044-2372

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Abstract

Although of considerable practical importance, the separate impact of individual and collective reputation on firm performance (e.g. product prices) has not yet been convincingly demonstrated. We use a sample of some 70 different wineries offering more than 1,300 different Riesling wines from the Mosel valley to isolate the returns to individual reputation (measured by expert ratings in a highly respected wine guide) from the returns to collective reputation (measured by membership in two different professional associations where members are assumed to monitor each other very closely). We find that both effects are statistically significant and economically relevant with the latter being more important in quantitative terms than the former.

Item Type: Article
Journal or Publication Title: Zeitschrift für Betriebswirtschaft
Uncontrolled Keywords: Reputation ; Firm performance ; Product prices
Subjects: H Social Sciences > HB Economic Theory
Departments: Lancaster University Management School > Economics
ID Code: 56348
Deposited By: ep_importer_pure
Deposited On: 25 Jul 2012 10:29
Refereed?: Yes
Published?: Published
Last Modified: 12 Dec 2014 14:12
Identification Number:
URI: http://eprints.lancs.ac.uk/id/eprint/56348

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