Hannan, Mark and Leitch, Claire and Hazlett, Shirley-Ann (2006) Measuring effectiveness of entrepreneurship education: a cognitive approach to evaluation. International Journal of Continuing Engineering Education and Life-Long Learning, 16 (5). pp. 400-419. ISSN 1560-4624Full text not available from this repository.
The number of entrepreneurship courses currently being offered by universities has increased dramatically since the 1960s. This is primarily due to increased government emphasis on creating new ventures and alleviating unemployment. With this increase in entrepreneurship education, a number of issues still surround the delivery of entrepreneurship in universities. This paper aims to address one of these concerns, that of evaluation. Effective evaluation is needed to determine the net benefits of entrepreneurship courses to the stakeholders involved and also to address issues of accountability. This paper argues that through a cognitive approach to evaluation, researchers can measure the impact of entrepreneurship courses from the perspective of the student. A model adapting Shapero's (model) 'Entrepreneurial Event' and incorporating the cognitive approaches of self-efficacy, attitudes, perceived feasibility and desirability and entrepreneurial intentions to determine the effectiveness of entrepreneurship courses is presented.
|Journal or Publication Title:||International Journal of Continuing Engineering Education and Life-Long Learning|
|Uncontrolled Keywords:||entrepreneurship education ; evaluation ; universities ; cognition ; higher education|
|Subjects:||H Social Sciences > HB Economic Theory|
|Departments:||Lancaster University Management School > Management Learning & Leadership|
|Deposited On:||29 Jun 2012 10:01|
|Last Modified:||28 Mar 2016 01:16|
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