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Retailing in International Markets, 1900-2010: a response to Godley and Hang’s ‘Globalization and the Evolution of International Retailing’ a comment on Alexander’s ‘British Overseas Retailing, 1900-1960’

Alexander, Nicholas (2013) Retailing in International Markets, 1900-2010: a response to Godley and Hang’s ‘Globalization and the Evolution of International Retailing’ a comment on Alexander’s ‘British Overseas Retailing, 1900-1960’. Business History, 55 (2). pp. 302-312. ISSN 0007-6791

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Abstract

This response welcomes A. Godley and H. Hang's comment on N. Alexander's recent article. It acknowledges those theoretical issues on which there is broad agreement and explores theoretical issues around which debate is likely to focus in the future. Consideration is given to international retailing in the first and second global economies and the problems surrounding the evaluation of longer term trends. It explores the nature of innovation and the international transfer of retail innovation in an international retail firm and market context. Market structural conditions and their impact on international retail activity are considered. Further areas for historically based research are suggested.

Item Type: Article
Journal or Publication Title: Business History
Uncontrolled Keywords: Retail ; International ; history
Subjects: H Social Sciences > HF Commerce
Departments: Lancaster University Management School > Marketing
ID Code: 55432
Deposited By: ep_importer_pure
Deposited On: 27 Jun 2012 14:25
Refereed?: Yes
Published?: Published
Last Modified: 13 Jun 2014 10:18
Identification Number:
URI: http://eprints.lancs.ac.uk/id/eprint/55432

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