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A Videography of Pet Owners & Their Consumption Practices:Special Session on Video and Videography in Marketing: Research, Practice & Impact

McEachern, Morven (2011) A Videography of Pet Owners & Their Consumption Practices:Special Session on Video and Videography in Marketing: Research, Practice & Impact. In: Academy of Marketing Conference 2011, 2011-07-052011-07-07, Liverpool.

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Abstract

Short film

Item Type: Conference or Workshop Item (Other)
Journal or Publication Title: Academy of Marketing Conference 2011
Subjects: H Social Sciences > HF Commerce
Departments: Lancaster University Management School > Marketing
ID Code: 53392
Deposited By: ep_importer_pure
Deposited On: 29 Mar 2012 15:21
Refereed?: No
Published?: Published
Last Modified: 10 Apr 2014 02:51
Identification Number:
URI: http://eprints.lancs.ac.uk/id/eprint/53392

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