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Judging Compound Events: The Influence of Framing and Processing Fluency

Daryanto, Ahmad and Hampsons, Peter (2011) Judging Compound Events: The Influence of Framing and Processing Fluency. In: Proceedings of the Academy of Marketing Conference 2011: Marketing Field Forever, Academy of Marketing, Liverpool. UNSPECIFIED. ISBN 978-0-9561122-34

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Item Type: Contribution in Book/Report/Proceedings
Subjects: H Social Sciences > HB Economic Theory
Departments: Lancaster University Management School > Marketing
ID Code: 53019
Deposited By: ep_importer_pure
Deposited On: 15 Mar 2012 14:30
Refereed?: No
Published?: Published
Last Modified: 10 Apr 2014 00:54
Identification Number:
URI: http://eprints.lancs.ac.uk/id/eprint/53019

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