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Performing the field: the role of the researcher’s identity and self in conducting interpretive consumer research

Eccles, S A and Elms, J (2005) Performing the field: the role of the researcher’s identity and self in conducting interpretive consumer research. Working Paper. The Department of Marketing, Lancaster University.

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    Item Type: Monograph (Working Paper)
    Subjects:
    Departments: Lancaster University Management School > Marketing
    ID Code: 48779
    Deposited By: ep_importer_pure
    Deposited On: 11 Jul 2011 22:12
    Refereed?: No
    Published?: Published
    Last Modified: 27 Jul 2012 01:14
    Identification Number:
    URI: http://eprints.lancs.ac.uk/id/eprint/48779

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