Araujo, L M and Rezende, S (2004) MNCs and interdependencies in internationalisation processes. Working Paper. The Department of Marketing, Lancaster University.
The literature on internationalisation processes has largely been concerned with the trajectory of a subsidiary unit in its host country. Following Johanson and Vahlne's (1990) suggestion refining the Uppsala model, in this paper we consider how simultaneous and interdependent internationalisation processes in multinational corporations can interact over time. Using the case of the historical trajectory of the subsidiary of a British firm in Brazil, we demonstrate how interdependencies in internationalisation processes across multiple spatial and temporal contexts can impact upon that trajectory. Based on this case, we put forward three propositions concerning the impact of interdependencies on the uniformity, direction and rhythm of internationalisation processes.
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