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First with the most: marketing and retailing the American consumer dream

Alexander, N S (1992) First with the most: marketing and retailing the American consumer dream. In: The Americanisation of Culture, Conference '92 (Swansea) - 1992. unknown, N/A.

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Item Type: Contribution in Book/Report/Proceedings
Subjects:
Departments: Lancaster University Management School > Marketing
ID Code: 47571
Deposited By: ep_importer_pure
Deposited On: 11 Jul 2011 21:18
Refereed?: No
Published?: Published
Last Modified: 26 Jul 2012 22:54
Identification Number:
URI: http://eprints.lancs.ac.uk/id/eprint/47571

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