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Barriers to relationship marketing in consumer retailing

Pressey, A D and Mathews, B P (2005) Barriers to relationship marketing in consumer retailing. In: Relationship Marketing. Sage, London.

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Item Type: Contribution in Book/Report/Proceedings
Subjects: UNSPECIFIED
Departments: Lancaster University Management School > Marketing
ID Code: 47082
Deposited By: ep_importer_pure
Deposited On: 11 Jul 2011 21:11
Refereed?: No
Published?: Published
Last Modified: 26 Jul 2012 22:45
Identification Number:
URI: http://eprints.lancs.ac.uk/id/eprint/47082

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