Consumers and their negative selves: from 'so not me' to 'just not me'

Banister, E N and Hogg, M K (2001) Consumers and their negative selves: from 'so not me' to 'just not me'. In: Fashion Marketing:Contemporary Issues (1st Edition). Butterworth-Heinemann, Oxford, pp. 190-202. ISBN 0750652438

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Item Type:
Contribution in Book/Report/Proceedings
Uncontrolled Keywords:
/dk/atira/pure/subjectarea/aacsb/learningandpedagogical
Subjects:
?? LEARNING AND PEDAGOGICAL ??
ID Code:
46851
Deposited By:
Deposited On:
11 Jul 2011 20:07
Refereed?:
No
Published?:
Published
Last Modified:
21 Nov 2022 14:07