Lancaster EPrints

Research and own brand development

Kirkup, M H (2000) Research and own brand development. In: The Marketing Research Process. unknown, N/A, pp. 287-291.

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Item Type: Contribution in Book/Report/Proceedings
Subjects: UNSPECIFIED
Departments: Lancaster University Management School > Marketing
ID Code: 46284
Deposited By: ep_importer_pure
Deposited On: 11 Jul 2011 20:59
Refereed?: No
Published?: Published
Last Modified: 10 Apr 2014 00:26
Identification Number:
URI: http://eprints.lancs.ac.uk/id/eprint/46284

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