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Diffidence about the use of technology-related products: development of a technophobia scale

Stottinger, B and Schlegelmilch, B B and Sinkovics, R and Woodruffe-Burton, H R (1999) Diffidence about the use of technology-related products: development of a technophobia scale. In: European Marketing Academy Conference (Berlin ) - 1999. unknown, N/A.

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Item Type: Contribution in Book/Report/Proceedings
Subjects: UNSPECIFIED
Departments: UNSPECIFIED
ID Code: 46050
Deposited By: ep_importer_pure
Deposited On: 11 Jul 2011 20:55
Refereed?: No
Published?: Published
Last Modified: 26 Jul 2012 22:23
Identification Number:
URI: http://eprints.lancs.ac.uk/id/eprint/46050

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