Walsh, G and Hassan, L M and Shiu, E and Andrews, C and Hastings, G (2010) Segmentation in social marketing: insights from the EU's antismoking campaign. European Journal of Marketing, 44 (7/8). pp. 1140-1165. ISSN 0309-0566
Full text not available from this repository.| Item Type: | Article |
|---|---|
| Journal or Publication Title: | European Journal of Marketing |
| Subjects: | UNSPECIFIED |
| Departments: | Lancaster University Management School > Marketing |
| ID Code: | 45850 |
| Deposited By: | ep_importer_pure |
| Deposited On: | 11 Jul 2011 19:39 |
| Refereed?: | Yes |
| Published?: | Published |
| Last Modified: | 26 Jul 2012 19:22 |
| Identification Number: | |
| URI: | http://eprints.lancs.ac.uk/id/eprint/45850 |
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