Grewal, D and Motyka, S and Puccinelli, N and Roggeveen, A and Daryanto, A and de Ruyter, K and Wetzels, M (2011) Understanding how to achieve competitive advantage through regulatory fit: a meta-analysis. Marketing Science Institute Research Report. pp. 10-117.
Full text not available from this repository.| Item Type: | Article |
|---|---|
| Journal or Publication Title: | Marketing Science Institute Research Report |
| Subjects: | UNSPECIFIED |
| Departments: | Lancaster University Management School > Marketing |
| ID Code: | 45808 |
| Deposited By: | ep_importer_pure |
| Deposited On: | 11 Jul 2011 19:38 |
| Refereed?: | Yes |
| Published?: | Published |
| Last Modified: | 26 Jul 2012 19:22 |
| Identification Number: | |
| URI: | http://eprints.lancs.ac.uk/id/eprint/45808 |
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