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Quality management in business relationships: the role of brands in an open source environment

Chakrabarti, R and Berthon, P R and Watson, R T and Pitt, L F (2007) Quality management in business relationships: the role of brands in an open source environment. Total Quality Management and Business Excellence, 18 (8). pp. 947-955.

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Item Type: Article
Journal or Publication Title: Total Quality Management and Business Excellence
Subjects:
Departments: Lancaster University Management School > Marketing
ID Code: 45785
Deposited By: ep_importer_pure
Deposited On: 11 Jul 2011 19:38
Refereed?: Yes
Published?: Published
Last Modified: 26 Jul 2012 19:21
Identification Number:
URI: http://eprints.lancs.ac.uk/id/eprint/45785

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