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Bankers, retailers and their consumers: a relationship marketing perspective

Colgate, M and Alexander, N S (1998) Bankers, retailers and their consumers: a relationship marketing perspective. International Journal of Bank Marketing, 16 (4). pp. 144-153.

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Item Type: Article
Journal or Publication Title: International Journal of Bank Marketing
Subjects:
Departments: Lancaster University Management School > Marketing
ID Code: 45714
Deposited By: ep_importer_pure
Deposited On: 11 Jul 2011 19:36
Refereed?: Yes
Published?: Published
Last Modified: 26 Jul 2012 19:20
Identification Number:
URI: http://eprints.lancs.ac.uk/id/eprint/45714

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