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The effectiveness of strategic planning: competitiveness in the Brazilian supermarket sector

Tanabe, M and Felisoni, C and Alexander, N S (2004) The effectiveness of strategic planning: competitiveness in the Brazilian supermarket sector. Journal of Retailing and Consumer Services, 11 (1). pp. 51-59. ISSN 0969-6989

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Item Type: Article
Journal or Publication Title: Journal of Retailing and Consumer Services
Subjects:
Departments: Lancaster University Management School > Marketing
ID Code: 45698
Deposited By: ep_importer_pure
Deposited On: 11 Jul 2011 19:36
Refereed?: Yes
Published?: Published
Last Modified: 26 Jul 2012 19:20
Identification Number:
URI: http://eprints.lancs.ac.uk/id/eprint/45698

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