Lancaster EPrints

Intuitive marketing thinking: the use of mental simulations in the industrial marketing context

Vanharanta, M and Easton, G (2010) Intuitive marketing thinking: the use of mental simulations in the industrial marketing context. Industrial Marketing Management, 39. pp. 425-436. ISSN 0019-8501

Full text not available from this repository.
Item Type: Article
Journal or Publication Title: Industrial Marketing Management
Subjects:
Departments: Lancaster University Management School > Marketing
ID Code: 45533
Deposited By: ep_importer_pure
Deposited On: 11 Jul 2011 19:33
Refereed?: Yes
Published?: Published
Last Modified: 26 Jul 2012 19:18
Identification Number:
URI: http://eprints.lancs.ac.uk/id/eprint/45533

Actions (login required)

View Item