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An assessment of various approaches for cross-cultural consumer research

Salciuviene, L and Auruskeviciene, V and Lydeka, Z (2005) An assessment of various approaches for cross-cultural consumer research. Problems and Perspectives in Management, 3. pp. 147-159.

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Item Type: Article
Journal or Publication Title: Problems and Perspectives in Management
Subjects: UNSPECIFIED
Departments: Lancaster University Management School > Marketing
ID Code: 45233
Deposited By: ep_importer_pure
Deposited On: 11 Jul 2011 19:28
Refereed?: Yes
Published?: Published
Last Modified: 26 Jul 2012 19:13
Identification Number:
URI: http://eprints.lancs.ac.uk/id/eprint/45233

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