Hopkinson, G C and Hogarth-Scott, S (2001) "What happened was ..." broadening the agenda for storied research. Journal of Marketing Management, 17 (1). pp. 27-48. ISSN 0267-257XFull text not available from this repository.
|Journal or Publication Title:||Journal of Marketing Management|
|Departments:||Lancaster University Management School > Marketing|
|Deposited On:||11 Jul 2011 19:04|
|Last Modified:||25 May 2016 00:00|
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