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Negative symbolic consumption and consumers' drive for self-esteem: the case of the fashion industry

Banister, E N and Hogg, M K (2004) Negative symbolic consumption and consumers' drive for self-esteem: the case of the fashion industry. European Journal of Marketing, 38 (7). pp. 850-868. ISSN 0309-0566

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Item Type: Article
Journal or Publication Title: European Journal of Marketing
Subjects: UNSPECIFIED
Departments: Lancaster University Management School > Marketing
ID Code: 43768
Deposited By: ep_importer_pure
Deposited On: 11 Jul 2011 19:04
Refereed?: Yes
Published?: Published
Last Modified: 26 Jul 2012 18:52
Identification Number:
URI: http://eprints.lancs.ac.uk/id/eprint/43768

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