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One brand, three ways to shop: situational variables and multichannel consumer behaviour

Blakemore, M and Nicholson, M and Clarke, I M (2002) One brand, three ways to shop: situational variables and multichannel consumer behaviour. Journal of Economic Behaviour and Organisation, 12 (2). pp. 131-148. ISSN 0167-2681

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Item Type: Article
Journal or Publication Title: Journal of Economic Behaviour and Organisation
Subjects: UNSPECIFIED
Departments: UNSPECIFIED
ID Code: 43666
Deposited By: ep_importer_pure
Deposited On: 11 Jul 2011 19:02
Refereed?: Yes
Published?: Published
Last Modified: 26 Jul 2012 18:51
Identification Number:
URI: http://eprints.lancs.ac.uk/id/eprint/43666

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