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Marketing relationships and the internet: towards a framework

Long, G and Hogg, M K and Davidson, D and Nuttall, J (1998) Marketing relationships and the internet: towards a framework. Journal of Database Marketing, 6 (2). pp. 105-126. ISSN 1350-2328

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Item Type: Article
Journal or Publication Title: Journal of Database Marketing
Subjects: UNSPECIFIED
Departments: Lancaster University Management School > Marketing
ID Code: 43475
Deposited By: ep_importer_pure
Deposited On: 11 Jul 2011 18:59
Refereed?: Yes
Published?: Published
Last Modified: 26 Jul 2012 18:48
Identification Number:
URI: http://eprints.lancs.ac.uk/id/eprint/43475

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